Be The Most Valued Brand
In A Crowded Market
Tap into the best
business strategy there is.
Let purpose drive profit, create brand advocates, and attract top talent.
The best brands stand for something
What they stand for:
Differentiates them in the marketplace
Creates word of mouth marketing
Ignites employee passion and devotion
Inspires internal innovation
Builds sustainable growth while other brands become irrelevant.
How do you build that kind of brand?
do something remarkable
The best performing organizations and the most loved brands have a purpose
The Brand Purpose Model™ helps you identify your purpose and
leave your legacy.
So your customers will fall in love
with your brand and won't be able
to stop talking about it.
how to be remarkable:
Create a vision of the world your consumers want to be part of.
Invite them to be part of creating that better world.
Inspire an army of advocates spreading the story of your brand.
Create a deeper meaning to your work and impact the world.
Companies with purpose are positively shaping the future. These companies are winning the hearts of consumers (and market share!).
I help businesses become a force for good, disrupt their industry, and leave a legacy through impact.
"Putting in long hours for a corporation is hard. Putting in long hours for a cause is easy."
– Elon Musk
Kathy has a very unique set of abilities that rarely exist in combination. She is an active listener who asks meaningful questions to gain insights, is able to synthesize data, and can develop those insights into a strategic framework to move a project toward implementation.
Kathy built a holistic plan for the newly formed Global Purpose team. She brought in the expertise of outside consultants and over the course of nine workshops across North America, Europe, and China, was able to assess the cultural nuances that would be required to build a single global scope that combined the most relevant and urgent social and environmental issues for the company.
VP Adidas Brand Strategy
Results you can expect
Inspired and engaged employees
New innovation with a singular vision
Easier internal decision making
Attraction & retention of top talent
Purpose that drives new profit