Kathy Gecas Varol

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    Book Reviews

    Predictably Irrational: The Hidden Forces That Shape Our Decisions by Dan Ariely

    October 4, 2016

    In this edition of Kathy’s CliffNotes we dip our toe into the study of behavioral economics with the book Predictably Irrational: The Hidden Forces That Shape Our Decisions by Dan Ariely who is a Professor of Psychology and Behavioral Economics at Duke University. There are some interesting implications based on these “predictably irrational” findings for a product pricing, product ranges, limiting sup...

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    April 18, 2019

    The Paleo Cure - Chris Kresser

    November 27, 2018

    Ego Is the Enemy by Ryan Holiday

    November 9, 2018

    Feminist Fight Club: An Office Survival Manual for a Sexist Workplace– by Jessica Bennett

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    Anything You Want: 40 Lessons for a New Kind of Entrepreneur– by Derek Sivers

    November 9, 2018

    Hit Makers: How to Succeed in an Age of Distraction by Derek Thompson

    November 8, 2018

    Professional Advice & Life Lessons from Scott Galloway

    August 20, 2018

    The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google - Scott Galloway

    August 19, 2018

    Exponential Organizations - by Salim Ismail

    August 17, 2018

    Fiction Books You Won't Put Down

    August 17, 2018

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